8. Askinosie Chocolate with Shawn
Shawn Askinosie is the CEO and founder of Askinosie Chocolate, and author of Meaningful Work: A Quest To Do Great Business, Find Your Calling, And Feed Your Soul
In this episode, you’ll get a crash course in chocolate sourcing, why the bean to bar model is so important, and also gain a few life lessons along the way.
“It’s not about the chocolate, it’s about the chocolate.”
For Askinosie Chocolate, this confounding phrase means they have a zen-like approach to business. They hold the craft and quality of their chocolate in almost equal balance with doing as much good as they can in the world, but their first priority is to craft the best-tasting chocolate possible.
One of the incredibly good things that they are doing for the world is facilitating Chocolate University! CU is an experiential learning program with a worldwide reach for local students. The goal is to inspire students through the lens of artisan chocolate making to be global citizens and embrace the idea that businesses can solve world problems.
